
This documentary charts inventor Tom Dickson's pioneering use of YouTube to launch the highly successful viral marketing campaign "Will It Blend?"
Directed by Kels Goodman, Don’t Breathe This leans on a strong ensemble — Tom Dickson, George Wright, Ray Hansen — to carry a story that balances spectacle with character.
The film landed with audiences for its craft and performances, and remains one of the most talked-about documentary titles of 2022.
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