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We Mean Business was an American reality television series that aired on the A&E cable network starting in September 6, 2008. The program featured three regular experts: "Business Expert" Bill Rancic, a former contestant on The Apprentice; "Tech Expert" Katie Linendoll; and "Design Expert" Peter Gurski. In each episode, the three experts helped a struggling small business owner turn his or her business around by improving business practices and enhancing the marketing of the business. Notably, the program was sponsored by Dell, which provided all of the new technical equipment given to the businesses.
Directed by —, We Mean Business leans on a strong ensemble — Bill Rancic — to carry a story that balances spectacle with character.
The series landed with audiences for its craft and performances, and remains one of the most talked-about reality titles of 2008.
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