Alex Wilson thinks she is an average suburban girl living in Melbourne, until her 16th birthday when exotic visitor, Kuru, shows up in her backyard with a magical elephant, Anala. He informs her she is the heir to the throne of the magical kingdom of Manjipoor. With his help, the reluctant princess will master her magic powers and defend her royal inheritance against her devious cousin, Vashan, whilst balancing the pull of both worlds to find her true destiny.

Dead Gorgeous is an Australian–British children's television show which premiered on 15 March 2010 in Britain and 5 April 2010 in Australia. It is produced by Burberry Productions and Coolabi Productions with funding from Screen Australia. It was previously known as Dead Normal, however the name was changed. It was thought that Dead Gorgeous would air a "Halloween Special", though this was a publicity stunt.